Supply 001: The daily commute

Days rarely go the way you packed for them.

You leave in the morning dressed for one day and come home from another. A meeting moves across town. It rains at lunch, then it doesn’t. Someone says yes to dinner and you never make it back to change.

Through all of it, the thing on your shoulder goes where you go: up the stairs two at a time, under a café table, onto a bike, into the rack on a Friday train.

We notice the bags that keep up. They sit close when you run for the tram. They open with one hand. They don’t ask for your attention until you set them down at night.

We want to sell things that change plans with you and don’t complain about it.

Supply 001 is where we start.